Is Bob Moczydlowsky of Twitter Headed to Apple?

Hypebot is positing a theory this morning that our beloved Bob Moz may be jumping ship at Twitter to join his former Topspin Media boss Ian Rogers at Apple. Apple is likely to re-brand Beats Music as iTunes and Rogers is also in charge of iTunes radio. Apple is making some new hires in advance […]

Bob Moczydlowsky to Depart Twitter

Former V.P. Marketing and Product at Topspin Media and Head of Music at Twitter, Bob Moczydlowsky (a/k/a Bob Moz) reported that he’s leaving his job at Twitter. No word yet on what his next adventure will be…other than ‘stay tuned’. I'm ending my time at Twitter in a few weeks. I've loved every day of […]

Reaching an Audience of Almost No One is Actually a Good Thing

The chances that everyone is going to applaud you, never mind even become aware you exist, are virtually nil. Most brands and organizations and individuals that fail fall into the chasm of trying to be all things in order to please everyone, and end up reaching no one. That’s the wrong thing to focus on. […]

Superfans: The Future of the Music Industry

Who are super fans? They're the fans who want to connect on a deeper level with recording artists—and are willing to pay for it. And while records are no longer sold like they used to be, artists now have the technology to connect to their audiences directly and build their base, one super fan at […]